Benefits
- Targets desired consumers demographically and geographically
- Creates and reinforces brand awareness in
the marketplace
- Builds high frequency with continuous presence
- Stimulates sales near point-of-purchase locations
- Combines the creative impact of a bulletin with the
reach and frequency of a poster program
Distribution
- Customized programs can cover an entire market or
pinpoint desired consumer target groups
- Rotary programs are offered in most major markets
Size
- Copy Area: H 12’ 3” x W 24’ 6”
- Extension Size: Maximum H 3’6” x W 1
Production
- Durable, computer-painted vinyl provides a broad
palette for innovative designs
Contract Terms
- Typically purchased 16 weeks or longer
- Shorter term rates and programs are offered
- Purchased individually
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Layout
- Mechanical Size: H 6.375” x W 12.5”
- Copy area: H 6.125” x W 12.25”
- Size is based on a 1/2” = 1’ scale
Digital Requirements
- Digital resolution at this scale is best at 600dpi but can be as low as 300dpi
- Supply on Macintosh formatted CD or DVD
- Software: Illustrator, Photoshop, Freehand & QuarkXpress
- Specify Pantone colors for all flat tones.
- Include both screen and printer fonts OR convert to paths/outlines
- Photoshop imports must be saved as .eps or .tif CMYK images
- A color print out of layout for color matching
For more information CLICK HERE
Or call us at 800-609-5259
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