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Lamar has married traditional outdoor advertising with online social media

Friday, February 20, 2015

Using Facebook and Twitter tagging, Lamar Outdoor Advertising is integrating user generated content with traditional billboard advertising. Using the growing digital billboard landscapes, Lamar and Cincinnati America Heart Association are asking those affected by heart issues to send posts and photos that may be featured on the Lamar Cincinnati and Cincinnati American Heart Association Facebok pages as well as on the area's digital billboards. 

 Lamar Billboard Advertising

Source: http://bit.ly/lamarbillboard